"You probably know that understanding your audience is essential if you want a document to work. But this means understanding not just their level of knowledge of the subject at hand, but also their history, their cultural references and associations and their past experiences, argues Livia Blackburne."
I guest posted at writing-skills.com this week on the psychological idea of schemas and how writers can use them to inform their word choices. Check out my post here.
Hope you enjoyed this post! To get regular updates from this blog, use the subscription options on the sidebar.
